Copyright © 2017 Bostin Design LTD.



Location: Dudley, United Kingdom


Designs and communications produced: Booklet and Icon Design

The Brief

We were asked to create an employee handbook for ERIKS. As this was for internal employees the design had to be fun, visual and have snappy handy hints. The handbook was made to help employees create a great customer experience. It talks through how you should interact and communicate with people, how to handle problem calls, how to act in a meeting etc.


The Solution

We took all of this into account and realised that the booklet was all about employee and customer emotions, from this we developed a design concept based around emoticons.

We created a set of emojis to use across the design. Emojis are instantly recognisable because they are used everyday which makes people identify with them. This was a fun and visual way to get the message across clearly and express emotions. We used emojis on each page that reflected the content, just like you would in a real message on social media or text.

The Feedback

“I have now used Bostin Design for a number of projects over our normal creative agencies for a number of reasons. Their prices are perfect for my budget, the designs are inspiring and they have the ability to know exactly what I want from even the shortest of email briefs. Their patience and turnaround times are a perfect complement to my fast paced ‘want it now’ schedule and I would highly recommend them to any company big (like ourselves) or small! Bostin are my best found hidden gem and I look forward to the success of our future projects.”

S. Andrews – ERIKS